Category: Case Studies

Explore how The Cancer Coach’s Tree of Life Programme built an anti-cancer community platform, showcasing the impact of strategic community engagement

Discover how a digital marketing strategy revitalised The Cancer Coach and the Tree of Life Programme, boosting community engagement and online visibility

Elevating Soil Health and Regenerative Agriculture: James contributed SEO-optimised content for Kiss The Ground, supporting campaigns on biodynamic farming, soil health, and carbon sequestration. His writing helped to elevate the organisation’s online presence and educate the public on sustainable agricultural practices.

A Journey to Social Impact Marketing: As the founder of Nafford Junction, James Walters leverages his extensive experience to support purpose-driven organisations in thriving through effective marketing strategies, content creation, and system optimisation. His journey reflects a commitment to living and working climate positive.

Transforming SaaS Brand Lead Generation: In his role at Tomorrow People, James led initiatives to optimise lead generation strategies for SaaS clients, enhancing operational efficiency and improving resource management. His strategic planning and management contributed significantly to the agency’s success in the content marketing space.

Elevating Client Success: Overseeing customer marketing programs, James refined and developed marketing services, achieving one of the most profitable years in the company’s history. He managed a team of account managers/directors and played a central role in evolving the company’s offerings.

Pioneering Business Growth: As Commercial Director and owner of The Tree Group, James developed a 9-step Business Growth Blueprint and launched a subscription model for business growth services, showcasing his expertise in creating systems, processes, and content for sales and marketing.

Accelerating Growth: James managed business development for Nissan Motorsport GT3, achieving significant turnover increase through strategic sales and marketing initiatives. His role included marketing, promoting, and selling Nissan GT-R NISMO GT3 race cars and driver programmes.

As a Director, James played a key role in transforming Tomorrow People from a small business into a thriving marketing consultancy, significantly increasing turnover and transitioning the company to retained marketing contracts.

Accelerating Sales Across Europe: Managing marketing, sales, and account management of Subaru Rally Cars, James’s strategies at Prodrive led to exceeding sales targets and launching successful partner programs, contributing to the company’s growth in the European market.

Revving Up Brand Sales: James transformed the motorcycle department into the most profitable area of GPR, developing a network of resellers and securing a sponsorship agreement with the Suzuki GB Superbike team, significantly increasing sales.

At Aston Martin Racing, James’s marketing and sales strategies led to significant sales of Aston Martin Racing cars, building strong relationships with teams and high-net-worth individuals. His innovative initiatives boosted the company’s market presence.